Trusted advisors on strategy and leadership in Asia.

Silk Road Associates helps clients capture opportunities and manage complexities in a fast changing region.

Asia's markets demand agility

Asia's rapid growth and nimble local companies demand an agile response.

Agility is increasingly important to success in today's Asia: fast growing markets, digital technologies, and rising costs are just some of the disruptive influences. But it’s the rise of Asia’s private firms that adds real urgency to the debate. How can companies more rapidly anticipate change and then react swiftly?

China builds a new Silk Road

President Xi's One Belt One Road policy has caught headlines. But what does it mean in practice?

China's efforts to develop the Silk Road region underscore how quickly the world's centre of economic gravity is shifting. But how will the policy impact  business opportunities across Asia and the Middle East? And what are the implications for China's own economy and corporate sector?

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What next for MNCs in China?

Foreign CEOs talk of a China that is growing, but also growing in complexity

Silk Road Associates recently co-authored a report with KPMG examining the prospects for multinationals (MNCs) in China. The report includes interviews with 14 regional CEOs and other senior executives at some of the world's leading companies on China's commercial outlook.

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Our Books


'The Rise of the New East' will be available through Amazon and in bookstores from June 2014.

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Media Appearances
27 April 2015
Nikkei Asian Review
Opinion piece
17 April 2015
Opinion piece
16 March 2015
Opinion piece
13 March 2015
BBC World Service
Interview with Ben Simpfendorfer
18 November 2014
Virtual Think Tank
more appearances...
Speaking Events
30 June 2015
Citywire Bangkok Forum
8 June 2015
Hong Kong
4 June 2015
APLMA Annual Conference
13 May 2015
KPMG Global Forensics Conference
11 May 2015
CLSA China Forum
more events...